The LED light source industry is mature, fast, and the application range is becoming increasingly popular
2023-05-05 14:43
The rapid maturity of the LED light source industry and the increasing popularity of its application scope have also affected the display industry: LCD televisions with LED light sources, DLP splicing walls with LED light source back projection, micro projectors with LED light sources, and commercial and household projectors are rapidly developing in the emerging display market. At the same time, LED light sources have accounted for more than half of the laptop display market for the first time, with a product premium of less than 5%, truly forming a trend of popularization.
Faced with the rapid growth of the LED light source display product market, the consumer market has sent a signal of "I really like it". However, when real customers truly "electrocuted" LED products, they encountered an embarrassing situation:
In the LCD TV market, based on the global sales price of LCD panel module products, the premium level for products using LED light sources is about 30%. Even with the use of LED light sources, the cost growth of other components in LCD TVs is not significant. If the screen occupies 60% to 80% of the total cost of a LCD TV, the premium for using new light sources for LCD TVs should be around 20% to 25%. However, the premium level for LCD TV products sold in the market is over 50% to 200%, and the vast majority of products have seen their prices increase by more than twice that of traditional products.
The sample display of LED back projection DLP splicing wall products has almost involved all representative manufacturers at home and abroad. Industry insiders even revealed that adopting new light sources will not significantly change the structure of the original product, so theoretically, any DLP splicing unit production and research and development enterprise launching similar products does not have serious technical problems. Even some companies have achieved the exchange and application of original light sources and LED light sources in their products, completely overcoming the compatibility issue of different light source products. At the same time, the DLP splicing unit can also achieve display brightness of 600 to 900 lumens using LED light sources, and the brightness bottleneck has been basically overcome.
LED light sources have also been successfully applied in micro projectors, small portable projectors, and home theater projectors in orthophoto projection products. The orthographic projection product achieves a maximum brightness of 1000 to 3000 lumens, fully meeting the practical needs of the business and education markets.
Against the backdrop of the widespread promotion of LED light sources in the projection market, products with this technology also exhibit a high "premium" just like LED light sources applied to flat panel LCD TV products: the lowest price has increased by more than 100%, seriously violating the cost price formed by LED light sources themselves. Regarding this phenomenon, Guangfeng Technology, one of the only two LED light source suppliers for projectors in the world, stated to Projection Times that the application of LED light sources in the projection market has shown two major problems: "insufficient manufacturer push" and "inaccurate positioning".
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